Brewed for Doers. Best Day was born in Northern California and crafted for doers everywhere. For those who rise before the sun, blaze trails, build things, and appreciate what it means to crack open a great beer and savor life's special moments We celebrate these kindred spirits with our own dedicated pursuit: to make the world's best-tasting craft beer, without the alcohol. It's beer for the fun-loving, hard-charging, adventure-seeking thirsty souls for whom good is just not good enough.